For this brand collaboration between Noble House and Original Grain, I designed digital graphics for web, email and social media. I used motion graphics to introduce a dynamic element to the campaign. The primary marketing goal was achieved through brand exposure and the acquisition of customer data. One of the metrics used to measure success was the campaign's engagement rate, which was 30% higher than the the North America industry average.
The campaign's success was recognized with a Silver award in the 2024 HSMAI Adrian Awards.
Product photography by Original Grain